12+
Async Systems Built
3x
Ops Efficiency Gains
5/5
Client Rating
100%
AI-Enhanced Delivery
Works with the tools your team already uses
The Operations Gap Is Costing You Revenue
These are not edge cases. They are the exact patterns we see in every pre-RevOps engagement, and every single one is fixable with the right architecture.
Your CRM has data. None of it explains where deals die.
You are generating reports, not insights. The pipeline is full of noise and short on signal.
Sales blames Marketing. Marketing blames Sales. Both are right.
Misaligned GTM teams leak revenue at every handoff. Quietly and consistently.
You are hiring more reps when you need better systems.
Headcount is a temporary fix. Broken processes just scale the problem.
Revenue is growing. Operations are not keeping up.
What worked at $2M ARR becomes a liability at $10M. The architecture does not scale itself.
Forecasting is educated guesswork.
You cannot commit to a number with confidence when your pipeline data is not clean.
Your tech stack keeps growing. Your visibility keeps shrinking.
More tools, more silos. Every new integration creates three new blind spots.
The OpsEthic Operating System
Diagnose
Revenue Audit and Bottleneck Map
A systematic audit of your GTM tech stack, data quality, pipeline stages, and team workflows surfaces exactly where revenue is leaking.
- CRM data quality assessment
- Pipeline stage mapping
- Handoff gap analysis
- Tech stack audit
Architect
KPI Framework and System Blueprint
We co-design the revenue architecture, from the metrics that matter to the systems that track them. Every decision is tied to a business outcome.
- Unified KPI framework
- Tech stack blueprint
- Process design
- Reporting structure
Deploy
CRM Build, Automation and Integration
We implement the designed system: CRM configuration, workflow automation, data pipelines, and cross-team enablement. Shipped in sprints, not quarters.
- CRM setup and migration
- Workflow automation
- Dashboard build
- Team enablement
Optimize
Continuous Alignment and Refinement
RevOps is not a project, it is an operating layer. We stay engaged to iterate on the system, align teams, and respond to what your data is telling you.
- Monthly ops reviews
- Reporting cadence
- Cross-team alignment
- Strategy evolution
Four Ways to Work with OpsEthic
Whether you need a diagnostic or a long-term operations partner, every engagement is scoped to deliver measurable outcomes, not just deliverables.
Find what is leaking.
RevOps Diagnostic Audit
A structured audit of your GTM stack, pipeline, and team workflows. You get a prioritized roadmap with quick wins and strategic fixes.
- Up to 20% pipeline velocity increase
- 10 to 20% sales productivity gain
- 30% reduction in GTM expenses
Align teams to a single number.
Strategic Planning and KPI Blueprint
Co-create a custom revenue strategy. We align business goals, define actionable KPIs, and deliver an execution blueprint that works with any CRM.
- Unified KPIs across sales, marketing and CS
- 36% more revenue with aligned teams
- Scalable blueprint for any growth stage
Ship the system in weeks.
Implementation Sprint
Rapid execution: CRM migration, workflow automation, dashboard builds, or lead handoff redesign. We deliver measurable impact fast.
- 25% faster lead-to-close velocity
- Automated workflows across any platform
- Real-time dashboards for confident decisions
Your ops partner, ongoing.
Fractional RevOps Leadership
Retainer-based access to your dedicated RevOps strategist, covering ops management, cross-team alignment, reporting, and continuous refinement.
- 3x efficiency gains on average
- Retainer-based leadership and support
- Continuous strategy evolution
Built for Teams That Cannot Afford to Guess
OpsEthic works with ambitious SMBs and scale-ups that need operational clarity, not another consultant who recommends more software.
Startup SaaS Companies
Pre-seed to Series B
You need scalable RevOps foundations before technical debt compounds. We build the system that keeps up as you grow.
Scale-Up and High-Growth SMBs
Tech, Fintech, B2B, and DTC
You have outgrown your current operations. We redesign the architecture for your next stage, without slowing down growth.
Professional Services Firms
Consulting, Agencies, IT, Legal
You need clean pipeline visibility and automated handoffs. We bring operational clarity to service-led revenue models.
Also working with teams in
Pietro Sassanelli
Founder, OpsEthic
I built OpsEthic after watching smart teams lose revenue not to bad sales, but to bad operations. The pipeline was there. The talent was there. But the systems were quietly holding everything back.
OpsEthic exists for those teams. We do not configure software. We architect revenue.
Ops-first mindset
We fix the system before scaling the team.
No vendor allegiance
Best-fit tools, not preferred partners.
Outcomes, not deliverables
We are measured by your revenue, not our hours.
15-36%
Revenue increase after RevOps
30%
GTM cost reduction on average
53%
Firms see improved NRR
176%
Higher EBITDA vs peers
What is Fractional RevOps?
Fractional Revenue Operations is a part-time, senior-level engagement model in which an experienced RevOps leader owns your pipeline, KPI, and automation roadmap without the cost of a full-time VP hire. Typical engagements run 20 to 60 hours per month and combine diagnostic audits, implementation sprints, and ongoing operational leadership across sales, marketing, and customer success.
OpsEthic delivers Fractional RevOps for SaaS and SMB revenue teams between $2M and $50M ARR. Engagements are platform-agnostic and work across HubSpot, Salesforce, Notion, Airtable, n8n, Zapier, and any modern ops stack. Published SaaS benchmarks (ICONIQ 2024, BCG 2023) show aligned RevOps drives 15–36% higher pipeline coverage and 10–20% productivity lift inside the first two quarters.
Every engagement starts with a 2–4 week RevOps diagnostic audit that produces a prioritized 90-day roadmap, benchmark scorecard, and automation gap analysis — so you know exactly where revenue is leaking before you commit to implementation work.
